One lucky texter stands to win the biggest prize money in text messaging with the launching of the “Pera sa Kweba” text raffle promo for the Puerto Princesa Underground River (PPUR) in Palawan.
The promo, which runs for 90 days from September 30 to December 28 of this year, will give away more than P30million worth of cash prizes, with the grand prize set at P25million and five consolation prizes of one million pesos each to be drawn on December 30, 2011.
Texters can also win P10,000 in daily draws, P100,000 in bi-weekly draws, and P250,000 in monthly draws throughout the promo period. All winning numbers will be drawn electronically.
Environment and Natural Resources Secretary Ramon J. P. Paje said that the promo is an initiative of the private sector to promote Puerto Princesa City as an important ecotourism destination, particularly the PPUR which is a United Nations Educational, Scientific and Cultural Organization (UNESCO) World Heritage Site.
He added that the promo would educate the public more on the PPUR and “show everyone why it is a deserving finalist in the New Seven Wonders of Nature global competition.”
The text raffle promo is open to all postpaid and prepaid subscribers of Globe, TM, Sun, Smart or Talk N’ Text at P2.50 per SMS. There is no need for registration.
Raffle entries are automatically earned each time a subscriber votes for the PPUR as one of the New 7 Wonders of Nature by texting PPUR, or when downloading trivia by texting PPUR ON also to 2861. Winners will be notified via text, call or registered mail.
Each trivia downloaded or text sent will earn two raffle entries from October 1, 2010 to November 10, 2011, and one raffle entry for the period November 11-December 28, 2011. The “Pera sa Kweba” promo is retroactive for all those who were able to register in the SMS voting for the PPUR since last year.
“Among others, this text promo will generate excitement and pride among Filipinos here and abroad in recognizing the PPUR as a true wonder of nature as proven by La Venta,” said Paje, referring to Italian geographical association La Venta Esplorazioni Gegrafiche, whose members had earlier unearthed mineral and fossil findings in the PPUR cave. Ayda Zoleta, PAO-DENR