FREE SEMINARS AT 10th COCONUT FEST AT MEGAMALL AUGUST 25 to 28, 2011

Free lectures on various aspects of the coconut industry covering latest technologies and their application, product usage and its application to the environment, livelihood possibilities and marketing among others will be held for free at the SM Megatrade Hall 1 Bldg B of Megamall from August 25 to 28. This was announced by Philippine Coconut Authority (PCA) Deputy Administrator and Coconut Week Chairman Roel M. Rosales in connection with the 10th Coconut Festival and 25th National Coconut Week.

Rosales added that Dr. Bruce Fife , a renowned author of health books on coconut from the United States of America will launch his book on “Stop Alzheimer’s Now” which tackles the effect of Virgin Coconut Oil on Alzeimer’s disease. Dr. Fife and wife Leslie Fife will lecture on Amazing Coconut Oil. Experts from various sectors will also discuss the following: Coconut – Based Farming System; Coconut Enterprise Development; Coir Utilization and Market Opportunities; Bio-Engineering and Phyto Remediation through Coir Based Natural Systems ; 4’s Sap-Based Technology ; Effect of VCO on Human with Emphasis on Cholesterol ; Development of a High Electrolyte, Low Glycemic Ready-to-Drink Coconut Water Beverage ; Galactomanan from Makapuno for Food and Industrial Applications.

Agriculture Secretary Proceso J. Alcala is the event’s guest of honor and speaker.

DA Rosales said that the event is supported by media partner Manila Bulletin Publishing Corporation, Department of Agriculture – AMAS, San Pablo Manufacturing Corporation, SPMC) Villar Foundation, the Asian and Pacific Coconut Community, Atlas Fertilizer Corporation / Society, Bureau of Fisheries and Aquatic Resources (BFAR) Chemrez Technologies, Inc., High Value Crops Development Programs (HVCDPP), NUTIVA – Nourishing People and Planet, Integrated Food Processing Machinery PTE Ltd., SM Megamall, SM Mega Trade Hall, PCA Employees Multi Purpose Cooperative, Inc. and PCA Employees Association.


The Coco Week Chairman also said that there will be a Coconut Industry Forum, Coco Fashion Show using coconut dress and accessories. New products like coco sap syrup and coco sap spread together with coco shoes and coco noodles from young entrepreneurs will also be launched. Prior to the Megamall event, a Coco Motion or Fun run and the first Cocodeli cooking Contest will be held at the Quezon Memorial Cirle and PCA covered court respectively.

The Tree of Life Award now on its second year will be given to distinguished personalities from various sectors who have done their share promoting the coconut industry. Ms. Thelma Tolentino, Manager, Public Relations & Information Office, COCONUT MEDIA SERVICE